Do we have to know how to talk with customers which might increase customer engagement?? Yes, sometimes the way we talk can impress the customer and wants to know more about our business and will show keen towards our product and thereby it might impact a lot on customer engagement where they keep visiting our site by engaging themselves.
Let’s see some tricks on how to have a conversation with the customers :
- Use “We” Language: Don’t make the mistake of distancing yourself from the customer because at the end of the day customer plays an important role for your business and without them, your business won’t exist.So use language that is inclusive. While talking with customers adopt “we” rather than “you” or “I” because it sounds friendlier and more comprehensive, inclusive and will better engage your customer.
- Don’t use negative Language: Customer engagement is about involving your customer by having a two-way communication and speaking in a no-nonsense way. So use language that is polite and positive. You can use words for example like “support”,”helping” which sounds friendlier rather than starting a conversation with negative wordings such as “unfortunately” or a phrase like “ we regret to inform you..”
- Use Customer’s name: Names play an important role in improving customer engagement. First, always use customers name before starting conversations as it sounds personable than greetings like “Dear Sir “ or “Dear Valued Customer “.Don’t forget to use your name because customers feel more comfortable when a receive a mail from a real person.For example,” Andrew, your customer service manager “ is better than an anonymous “From the customer service team”. This fine tune is simple but effective.
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