In the whole life cycle of customer service, see in all phases the touch points of the customers. Identify where they are more and reduce them appropriately. A customer journey looks at things entirely from the customer’s point of view their actions, goals, questions, and barriers over time. In this installment, we will look at a framework for understanding how your organization supports the customer throughout that journey. This is accomplished by orchestrating touchpoints a touch point being any interaction point between the customer and your brand. Being creative with how you think about the touch points along the customer journey can yield surprising benefits.Once you have mapped your customer journey, you can move on to looking at touch points.
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